Box office numbers can let one know many things. Money is powerful, and it has the ability to make or break careers. Directors, producers, actors, or whatever else; they're all impacted by whether or not their product ends up being successful commercially. Interesting to consider is what and who makes a film commercially successful.
Over the weekend a contest occurred between three competing films to see which would rake in the most dough. Coming in first with $35 million was The Expendables, an action flick containing a lot of old recognizable names such as Sylvester Stallone, Arnold Schwarzenegger, Jet Li, and several others. Eat, Pray, Love, an adaption of a woman’s memoir in which she embarks on a spiritual journey across several countries, grabbed $23.7 million. Scott Pilgrim vs. the World, placed third out of the new movies (5th overall, behind The Other Guys and Inception) at a meager $10.5 million (and that’s quite bad considering the film cost $60 million to make). That final picture was by far the biggest surprise, and the performance of these three movies reflects an interesting cultural fact.